Languages

If a specialist translator adheres to the target country principle, they live in the country whose language they translate into. An English translator for the British market therefore lives in England, while one for the American market lives in the USA. This distinction is important because there are not only linguistic but also cultural differences between British and American English.

The target country principle is, in a sense, the little brother of the native speaker principle. In theory, the target country principle promises that the translator experiences the latest linguistic and cultural developments firsthand. This allows the specialist translator living in the target country to avoid errors. In addition, they are more stylistically adept, and the translation always meets the highest standards in their field – whether marketing, law, or technology.

The principle of focusing solely on the destination country is no longer truly relevant. Today's online offerings from foreign newspapers and magazines, news channels, and streaming services enable cultural education completely independent of location. While living in the destination country is still useful for this, it is no longer necessary.

The target country principle is therefore unlikely to play the most significant role in the quality of specialized translations, given these alternative opportunities for cultural training. The native speaker principle is clearly the more important criterion, as is the long-term commitment of specialist translators as so-called "core translators.

The native speaker principle is a criterion used to determine whether specialist translators have a perfect command of a language in all its facets. This is because every language has its own unique characteristics, including specific idioms and grammatical rules. Furthermore, customs and practices vary considerably depending on the country and field of expertise. By adhering to the native speaker principle, specialist translators possess the country-specific jargon in their respective fields, ensuring absolutely no misunderstandings.

No one else can reach the level of a native speaker so quickly, regardless of how long or how well the non-native speaker has mastered the language. This is especially important for marketing texts.

For highly technical source texts such as certificates, contracts, or operating instructions, the native speaker principle is not quite as important. Such texts can often be translated in both directions without problems by translators with legal or technical expertise, depending on their level of experience and bilingualism.

Firstly, the demand for Hebrew translations is not very high, resulting in a limited number of Hebrew translators. Secondly, when commissioning a translation, one is dependent on the translator's availability. Since Hebrew is a left-to-right script, the translation and layout also take considerably more time.

Translations into common European languages ​​require the least amount of time:

such as English, French, Spanish, Italian, Turkish, Russian, Portuguese, Polish, Czech, Romanian, Bulgarian, Hungarian, etc. Since these languages ​​are in high demand, a large number of translators are available, who also specialize in various fields.

Translations into exotic languages ​​like Farsi, Hebrew, or Korean take the longest. Demand for rare languages ​​is very low, so there aren't many translators.

We translate into all major European languages ​​(French, Spanish, English, Italian, Russian, etc.) and into the most common Asian languages ​​(Chinese, Japanese, Korean, Thai, etc.) as well as Latin American languages.